This is the ONLY Amazon visual framework you'll ever need

(Your competitors will HATE you for this)

Welcome Back to the Emplicit Weekly Newsletter!

Every Saturday, we'll share an actionable Amazon growth guide with practical tactics and strategies to help you dominate your competition and scale your Amazon sales. This newsletter will remain free forever. We hope you enjoy!

At Emplicit, we've helped over 500+ eCommerce brands earn $550 million in sales through Amazon.

After $550 million in sales through Amazon...

And managing Amazon stores for over 15 years...

This is #1 go-to Amazon growth framework.

Before diving into the framework, hear me out...

If used right, PRODUCT VISUALS will supercharge your product sales.

Period.

But the problem?

Most of you don't know how to present product visuals that:

  • Hooks in your buyers

  • Tells your brand story

  • Create instant sales

Steal these visual frameworks (...no more bland visuals that kill your conversion):

1. Striking product image + emotional headline:

The photo should be:

  • Crisp

  • Clean

  • Congruent

  • Highlight appealing parts

The headline should:

  • Tap into desires

  • Trigger emotions

  • Speak to target needs

For example:

  • Image of headphones

  • Headline "Block Out The World and Focus"

Your product needs to solve their problem, but it also needs to have an emotional appeal.

Take time to consider both.

It's the difference between thousands of sales and crickets.

2. Comparison chart:

Want to crush your competition on Amazon?

Use a comparison chart.

Why?

It's a no-brainer for customers.

Your best features and benefits vs the general competition's best features and benefits.

Easy.

Focus on your competitive edge.

This chart lets you show why you offer the best value.

Put a stop to lost potential customers.

Do a comparison chart today.

3. Product breakdown:

If you're selling on Amazon, remember this:

Customers want to see exactly what they are buying.

Taking detailed pictures of your product is crucial.

Not just one picture.

Multiple pictures from different angles that showcase key features and parts of your product.

But here's the kicker:

Include captions that explain the tangible benefits each component delivers to the end user.

This attention to detail shows you're serious about solving their problems and adds credibility to your brand.

It's the small things that make all the difference on Amazon.

4. Awards/certifications:

Shoppers are on Amazon for one thing:

To buy with confidence.

Here's one thing you can do to instantly add credibility to your product:

Add social proof.

  • Awards.

  • Quality Seals.

  • Certifications.

  • Safety Qualifications.

Anything that shows you're endorsed by a third party.

This social proof will help shoppers trust you.

And it makes them feel like they're making a safe purchase.

Don't forget about it!

5. Lifestyle imagery:

Make your customer's dreams come true.

Your product is more than just a product.

It's an accessory to a life they want to live.

It's a tool that helps them achieve their goals.

Show them, don't tell them.

Use lifestyle imagery to create an emotional connection with your customers.

Let them visualize how your product will fit into their lives.

Connect your product to their personal goals and values.

This Amazon hack will give your sales a lift.

Final thoughts

If you struggle with low conversion — implement this framework to the tee…

The result?

Your product DOMINATING the rankings.

Leverage this.

Boost your sales.

Crush your competition.

Talk soon,

Adam

Whenever you are ready, there are 2 ways we can help you:

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