How our client added $30k to their Amazon sales in just 30 days

Author

Adam Weiler
August 17, 2024

Welcome Back to the Emplicit Weekly Newsletter!

Every Saturday, we'll share an actionable Amazon growth guide with practical tactics and strategies to help you dominate your competition and scale your Amazon sales. This newsletter will remain free forever. We hope you enjoy!

At Emplicit, we've helped over 500+ eCommerce brands earn $550 million in sales through Amazon.

Our client added $30k in 30 days to their amazon sales Using one of Amazon’s under the radar features:

Virtual Bundles

I’ve put together a guide on how you can use virtual bundles to boost your amazon sales next month.

Lets dive in:

What Are Virtual Bundles?

Virtual Bundles on Amazon let you sell multiple items together without actually packaging them in the same box. It's like magic - you create the bundle online, and Amazon takes care of the rest when they ship it out.

Why Virtual Bundles Are a Game-Changer

Save Time and Cut Costs

With Virtual Bundles, you don't have to spend time and money packaging items together. Amazon's FBA (Fulfillment by Amazon) service handles it all for you.

Example: Let's say you sell snacks. You could create a Virtual Bundle with a bag of chips and a jar of salsa. Customers order the bundle, and Amazon picks and packs the items separately but ships them together.

Boost Sales and Order Value

Virtual Bundles let you offer discounts on combined items, which can encourage customers to spend more.

Example: If you sell gourmet coffee, you could create a Virtual Bundle with your coffee and some fancy cookies. Offer a small discount on the bundle, and watch your average order value go up!

Help Customers Discover More of Your Products

Virtual Bundles can introduce customers to more items in your catalog that they might not have found otherwise.

Example: Say you sell pasta sauce. You could create a Virtual Bundle with your sauce and some high-quality pasta. Now customers looking for pasta might discover your sauce, and vice versa.

Use Amazon's Tools to Maximize Success

Amazon offers several tools to help your Virtual Bundles succeed:

  1. Market Basket Analysis: This shows you which products customers often buy together, helping you create smart bundles.

  2. Deals and Coupons: Use these to make your bundles even more attractive.

  3. A+ Content: Create eye-catching product pages for your bundles to stand out.

Real-World Success: A $30k Sales Boost

One of my clients sells organic tea. They created a Virtual Bundle pairing their tea with a jar of local honey. The result? Their sales jumped by $30,000 in just one month!

Why Virtual Bundles Work

Virtual Bundles are a win-win for both sellers and shoppers:

  • Sellers can offer more value and increase sales without the headache of physical packaging.

  • Shoppers get convenient product combinations and potential discounts.

How to Get Started with Virtual Bundles

  1. Look at your product catalog and think about what items might go well together.

  2. Use Amazon's Market Basket Analysis to see what customers often buy with your products.

  3. Create your Virtual Bundles in your Amazon seller account.

  4. Use deals, coupons, and A+ Content to promote your bundles.

  5. Monitor your results and adjust your strategy as needed.

Virtual Bundles on Amazon are a powerful tool that can help you boost your sales, save time, and offer more value to your customers.

Whether you're selling snacks, coffee, pasta, or tea, there's likely a Virtual Bundle strategy that can work for you.

Give it a try to add 30k of revenue to next month’s Amazon sales!

Whenever you are ready, there are 2 ways we can help you:

  1. Grow Your Brand on Amazon with 100% hands-off marketplace management

    We've helped over 500 clients earn more than $550 million on Amazon. If you need help making the most of the Amazon opportunity, Click here to book a call & claim a Free audit of your store/brand.

  2. Optimize your Amazon store with ReviewPulse.AI

    Boost your Amazon sales by using AI to analyse 1,000’s of customers reviews and use that data to write high-converting product listings, feature bullets, title ideas with messaging that speaks to your customers' pain points. Click here to test it for free.