Rank 1st on Amazon in 30 days (...top sellers do this)

Welcome Back to the Emplicit Weekly Newsletter!

Every Saturday, we'll share an actionable Amazon growth guide with practical tactics and strategies to help you dominate your competition and scale your Amazon sales. This newsletter will remain free forever. We hope you enjoy!

At Emplicit, we've helped over 500+ eCommerce brands earn $550 million in sales through Amazon.

If you need help maximizing your Amazon sales, click here to learn more about how we can help.

Getting on page 1 of Amazon feels hopeless at times.

You've tried endless listing tweaks yet remain buried while competitors bask in visibility.

The constant effort only leads to incremental movement if any at all.

You're drained and ready to quit.

But what if I told you sustained page 1 domination was closer than you thought?

After analyzing thousands of top Amazon listings, I've extracted the EXACT step-by-step process that top brands use to systematically ascend the first page.

It's a 30-day framework covering expansive keyword research, laser-focused listing optimization, accelerated advertising, and relentless manual refinement.

I've seen this precise sequence catapult unknown private labels to the coveted #1 Best Seller badge within months - leaving rivals in their dust.

Curious what settings the pros tweak that most sellers overlook?

The frustration ends today.

Dive in:

Step 1: Research Target Keywords (Days 1-3)

Laying the groundwork for rankings begins with expansive keyword research.

Analyze top competitors' listings, including titles, bullets, description copy and backend metadata to uncover the exact terminology real customers use in searches.

• Extract 50,000+ long-tail keywords from existing content to build master lists, even for new products without sales data.

• Example: For lavender candles, extract "lavender scented," "purple candles," "aromatherapy anxiety," "self care gift," etc. Group into logical clusters by attributes.

• This allows creating targeted keywords lists tuned to actual shopper search patterns before having your own data.

Step 2: Optimize Listing Copy (Days 4-15)

With fresh expansive keyword data unlocked, overhaul your listing copy to target the most valuable terms.

• Lead titles with your high-potential keywords like “Lavender Scented Soy Candles” to inform instantly.

• Describe what makes your proposition unique in the description - like special aroma extraction methods.

• Elaborate on materials, sizes, differentiators to address info needs and align benefits.

Step 3: Advertise New Listings (Days 16-22)

Use automated broad match advertising campaigns to gain initial demand signals from interested searchers for new listings.

• Captures interest metrics even for new products with minimal data for tighter optimization.

• Drives more conversions and clicks which Amazon weighs heavily for organic rank.

• Example: Use broad match for candle scent keywords so the algo picks up consumer search patterns.

Step 4: Manual Refinement (Days 23-30)

Analyze advertising search query reports, then manually append hundreds of additional granular long-tail keywords.

• Uncovers 37% more untapped demand that automation misses to drive incremental conversions.

• Also adjust bids to target high-lifetime-value purchasers.

• Example: Add “candles to meditate with” or “scented candle gifts for her” to unlock more demand.

Final thoughts

Amazon SEO mastery is within reach.

By meticulously optimizing to capture motivated buyers, sustained success can be yours.

Follow this 30-day roadmap to drive targeted traffic to your listings.

Let the right keywords and compelling copy do the heavy lifting

Take control of your rankings destiny - ascend to page 1 today!

Talk soon,

Adam

Whenever you are ready, there are 2 ways we can help you:

1. Grow Your Brand on Amazon with 100% hands-off marketplace management
   
   We've helped over 500 clients earn more than $550 million on Amazon. If you need help making the most of the Amazon opportunity, click here to learn more about how we can help you maximize sales and scale your brand on Amazon.
   

2. Optimize your Amazon store with ReviewPulse.AI
   
   Boost your Amazon sales by using AI to analyse 1,000’s of customers reviews and use that data to write high-converting product listings, feature bullets, title ideas with messaging that speaks to your customers' pain points. Click here to test it for free.